Harmonic Blog

Stay on top of our latest news and hear from our thought leaders on the innovations and industry trends that hold promise for the future.

Programmatic Ad Insertion: Six Tips to Increase Yield
Programmatic advertising automates the buying and selling of ads. With greater precision and flexibility, programmatic ad insertion can help advertisers better capture the attention of desired...
October 29, 2021
10-Minute Read
Head of Advertising & Personalization Strategy
Cloud Streaming: Why Move Cable Video Services to SaaS?
Key Reasons Why MVPDs Move to Fully Managed Video Delivery Platforms Aging MVPD infrastructures hinder flexibility for expanding and evolving video distribution services as new trends emerge. With...
October 27, 2021
4-Minute Read
Head of Advertising & Personalization Strategy
How Open Internet, Cloud, & Edge Processing Can Revolutionize Primary Distribution
Three Key Components for the Future of primary distribution With the explosion of consumer options for video content, an emphasis on agility for primary distribution has emerged. Primary distribution...
October 25, 2021
3-Minute Read
Senior Product Manager, Primary Distribution/Edge
Astro Streams 4K HDR Live Sports for the First Time in Malaysia with Harmonic
For the first time ever, sports fans in Malaysia can enjoy premium sports content in 4K High Dynamic Range (HDR). Pay-TV operator Astro is leading the charge to bring outstanding streaming...
July 8, 2021
1-Minute Read
Vice President, Video Appliance Product Management
Guide to Video Blackout Management and Content Replacement
Everyone has experienced the disappointment of an unexpected video blackout. It’s the feeling you get when you log in to view an event on a streaming service and are told you can’t view it due to...
June 21, 2021
4-Minute Read
Head of Advertising & Personalization Strategy
Multi-Camera Live Streaming from the Cloud: The Ultimate in Flexibility & Efficiency?
One of Hong Kong’s premier telecommunications service providers recently streamed a live multi-camera experience to audiences, at scale.
June 14, 2021
5-Minute Read
Vice President, Video Strategy

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